Tokyn
Graphic Design
UX Design
UI Design
Visual Design
Gamification
Graphic Design UX Design UI Design Visual Design Gamification
Tokyn
UI/UX Design
Tokyn is a mobile app designed to enhance the arcade experience through dynamic challenges, achievements, and rewards. Addressing the decline of traditional arcades, Tokyn increases engagement, encourages repeat visits, and integrates gamification to make in-person gameplay more rewarding and memorable.
Software
Figma
Traditional arcades are experiencing a decline due to changing entertainment habits, limited player engagement, and a lack of long-term incentives for visitors to return.
Problem
Solution
Tokyn gamifies the arcade experience with challenges, achievements, and rewards, creating stronger engagement and motivating players to return more often.
User interview
Before starting the initial project, I needed to get some research from people who mostly go to arcades. This data included what they find the most interesting about arcades and what would be some cool features to add into the arcade gamification app.
Chart: What features would you be interested in for the Arcade Gamification App?
What do you enjoy the most about arcades?
What would make arcades feel more exciting and relevant today?
Why this benefits the users?
Tokyn benefits users by transforming traditional arcade visits into engaging, goal-driven experiences. Through challenges, achievements, and a reward system, users gain a sense of progress and recognition beyond just gameplay. It encourages repeat visits, friendly competition, and social interaction, making each arcade trip more meaningful, rewarding, and fun.
Audience
Tokyn is designed for teens and young adults who enjoy social, game-like experiences. These users are motivated by rewards, recognition, and friendly competition, making them ideal for an app that adds achievement, progress tracking, and community features to real-world arcade visits.
Included Features
Tokyn includes features designed to enhance the arcade experience through gamification. Users can complete challenges, earn badges, unlock titles, and track progress on a leaderboard. The app also offers digital and physical rewards, encouraging repeat visits and friendly competition.
What would make you visit arcades more often?
What is your age range?
User Persona
A detailed persona was developed to ground the design of Tokyn in real user needs. Alex Carter, a 22-year-old software developer from Virginia Beach, represents the core user: tech-savvy, competitive, and socially engaged. He values progression, rewards, and community interaction, but is frustrated by arcades’ lack of modern systems like XP tracking, achievements, and persistent performance history. This persona helped shape Tokyn’s core features, including mobile progress tracking, social leaderboards, and reward-based challenges to enhance long-term engagement.
USER FLOW
The Tokyn app user flow guides users from onboarding to reward redemption. After logging in and selecting a location, users land on the home page where they can access challenges, achievements, rewards, and leaderboards. The flow supports progression tracking, profile updates, and personalized rewards, creating a more engaging and goal-driven arcade experience.
Wireframes
These wireframes were designed to visualize the core user journey of the Tokyn app, focusing on intuitive navigation and a clean layout. Starting from sign-up/login, the screens guide users through key features like the home feed, profile, rewards, challenges, and achievements.
Visual Design
This is the visual design of the arcade gamification app called Tokyn. The visual design of Tokyn emphasizes a bold, arcade-inspired aesthetic that reflects the app’s gamified environment. Accent colors are used purposefully to highlight interactive elements like challenges, rewards, and achievements, guiding users through the experience without visual overload. The overall design balances a game-like atmosphere with usability, reinforcing Tokyn’s goal of turning real-world arcade visits into rewarding digital journeys.
Visuals
Tokyn Prototype
Prototype Testing
Several users tested the Tokyn prototype directly through Figma. This screen recording captures one of those sessions. The feedback received was minor and led to quick adjustments that improved the app’s usability and overall user experience.
Key Takeaway
Key takeaways from the development of Tokyn highlight the importance of blending gamification with real-world experiences to keep users engaged. Designing with the user in mind—from rewards and challenges to a clean, intuitive interface—proved essential in making the arcade experience more interactive and rewarding. User feedback also reinforced the value of simple navigation, clear visuals, and meaningful incentives, all of which contributed to a more enjoyable and goal-driven journey for players.